CUTE CAYLA

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Cute Cayla is a toy that encourages girls to explore the world under a scientific lens

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This kit includes a Cute Cayla doll, info card, and accessories that pertain the specific topic. The packaging itself will contain cut-out butterfly glasses for the girl, so she too can feel like a scientific explorer.
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She explores entomology, geology, marine biology, and chemistry kits.

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Science should not have to wait another day. A lot of STEM toys for girls out in the market today are targeted for older girls (8+up). Unfortunately bright young girls are being excluded from the wonders of science because they are “too little” and “don’t understand”.

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When less than 15% of girls show an interest in STEM between 4th-8th grade, we need to expose more girls at a younger age about the wonders of scientific exploration. These kits  introduce younger girls to explore their surroundings by allowing them to see themselves as a scientific explores!


FIELD RESEARCH

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California Science Center. Los Angeles, CA

CHARACTER DEVELOPMENT

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